Hyderabad: Panchayat Raj and Rural Development Minister Seethakka on Monday appealed to the public to buy handlooms. This would empower the weaver community and support traditional craftsmanship in Telangana. Buying handlooms helps preserve cultural heritage.
During a visit to the Telangana State Handloom Cooperative Society (TGSCO) outlet at Abids, Hyderabad, Seethakka praised the quality and design of handloom sarees displayed at the store. Principal Secretary for Handlooms and Textiles, Shailaja Ramaiyer, accompanied the Minister and guided her through various sections of the shop.
Seethakka said the sarees, crafted with generations of skill, reflect both tradition and modern appeal. When buying handlooms, you support vibrant colors and intricate designs that showcase the excellence of the weavers’ artistry.
“By promoting handloom products, we honor the dedication of our weavers,” she said. She urged people to shop at government-run emporiums like TGSCO, especially during festivals and auspicious occasions. Buying handlooms from these emporiums ensures authenticity.
The Minister also invited TGSCO to set up a dedicated stall at the upcoming Sammakka-Saralamma Jatara. This would allow devotees to purchase handloom sarees directly from the cooperative.